Big Vape: The Rise and Fall of Juul

Juul was the fastest-growing company in history. Now, they’re a cautionary tale. Based on the book Big Vape: The Incendiary Rise of Juul​ by TIME Health Correspondent Jamie Ducharme, and directed by R.J. Cutler, BIG VAPE: THE RISE AND FALL OF JUUL unpacks twenty years of Silicon Valley innovation, influence, and insanity to explain the spectacular flameout of the vaping device that almost changed everything (Netflix).


R.J. Cutler


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